TIPS ON HOW TO CREATE A CLASSY AND PROFESSIONAL EMAIL SIGNATURE
An email signature shouldn’t double the email’s length so make it as concise as possible. Remember the goal of an email signature is to let them see whom you are and how to get in touch with you, not tell your life story so:
Don’t Include
• Home phone number or home address
• Your personal website
• Personal Twitter, Facebook, or Skype, etc.
• All of your skills and lifetime achievements
Personal data about yourself is not for businesses and professional associates you don’t have a personal relationship with. However, mentioning your corporate Twitter account or alternative contact information could be beneficial, in case your client has trouble getting in touch with you or wants to learn more about you and your business/services.
I also want to mention: Be careful if you include any essential information in “graphic-only” form because your message might not be received properly. This is important to remember when creating your e-mail signature. Most people will be able to view anything you send them, but there are some that won’t. Not everyone has high-speed Internet access or smart phones, and some businesses turn off their e-mail’s ability to automatically download graphics. This means that if you use a graphic in your email signature, a portion of your recipients will never be able to see it.
Do Include
1. Your name, job title, and name of your company
2. Ways to get in touch with you (email and phone number)
3. Tagline – All successful marketing campaigns and corporations/businesses include a tagline or some type of catch phrase (it should only be a few words).
4. Website and Blog links
5. LinkedIn and Twitter hyperlinked icons (this makes it easier for recipients to go to your social network sites)
Adding your website/blog and LinkedIn/Twitter information creates a vision of a successful, up-to-date, and tech savvy professional by using email signatures to increase your social media followers, which is very important in today’s world.
Think of your email signature as a quick snapshot of you and your business. It’s really important to make sure that it will communicate the right professional image. A well-designed email signature can make a huge impression when transacting with potential clients and professional associates.
(Note: Some countries’ have laws that dictate what information you have to put in your email signature if you are a registered company so do some research to find out what rules apply in yours.)
Don’t Include
• Home phone number or home address
• Your personal website
• Personal Twitter, Facebook, or Skype, etc.
• All of your skills and lifetime achievements
Personal data about yourself is not for businesses and professional associates you don’t have a personal relationship with. However, mentioning your corporate Twitter account or alternative contact information could be beneficial, in case your client has trouble getting in touch with you or wants to learn more about you and your business/services.
I also want to mention: Be careful if you include any essential information in “graphic-only” form because your message might not be received properly. This is important to remember when creating your e-mail signature. Most people will be able to view anything you send them, but there are some that won’t. Not everyone has high-speed Internet access or smart phones, and some businesses turn off their e-mail’s ability to automatically download graphics. This means that if you use a graphic in your email signature, a portion of your recipients will never be able to see it.
Do Include
1. Your name, job title, and name of your company
2. Ways to get in touch with you (email and phone number)
3. Tagline – All successful marketing campaigns and corporations/businesses include a tagline or some type of catch phrase (it should only be a few words).
4. Website and Blog links
5. LinkedIn and Twitter hyperlinked icons (this makes it easier for recipients to go to your social network sites)
Adding your website/blog and LinkedIn/Twitter information creates a vision of a successful, up-to-date, and tech savvy professional by using email signatures to increase your social media followers, which is very important in today’s world.
Think of your email signature as a quick snapshot of you and your business. It’s really important to make sure that it will communicate the right professional image. A well-designed email signature can make a huge impression when transacting with potential clients and professional associates.
(Note: Some countries’ have laws that dictate what information you have to put in your email signature if you are a registered company so do some research to find out what rules apply in yours.)
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